20 Years of Facebook, but Trust in Social Media Remains Rock Bottom
Facebook and other social media companies struggle with trust, with only 6% globally comfortable sharing personal data, according to a 2024 Thales survey
Covers how social media can expose personal data, spread scams, enable account takeover, and provide channels for influence or abuse.
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Background for this topic.
Social media comprises online services where people and organizations publish content, communicate, and form networks. The term covers public posts, private messages, groups, live streams, advertising systems, and the APIs and third-party applications that process platform data.
For security teams, these platforms expose identity, relationship, and behavioral information that can support targeted phishing, impersonation, or social engineering. Compromised accounts may be used to distribute malicious links or fraud, while excessive sharing and poorly controlled integrations can expose personal or corporate data. Relevant controls include strong authentication, phishing-resistant account recovery, least-privilege access for connected applications, monitoring for brand and executive impersonation, and clear retention and privacy policies. Public posts and platform telemetry can also provide threat intelligence, but collection and use may be constrained by privacy obligations and applicable data-protection rules.
Facebook and other social media companies struggle with trust, with only 6% globally comfortable sharing personal data, according to a 2024 Thales survey
A tangled web of attackers use various social media tactics to propagate the novel threat, which has several execution methods and exfiltrates data to Telegram.
Banking Fraud Heads Say Facebook Marketplace Is Teeming With ScammersMeta-owned online marketplaces are swarming with scammers who use deceptive ads to defraud banking customers, fraud prevention heads at leading British banks testified before a U.K. Parliament committee. They called on the social media giant to roll out stronger fraud prevention measures.