PII covers information that identifies people, making its collection, storage, and disclosure central to privacy protection and breach response.
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Background for this topic.
PII (personally identifiable information) is information that identifies a person directly or can do so when combined with other data. Direct identifiers include names, government identification numbers, passport details, and email addresses; indirect identifiers can include birth dates, precise location, or unique account attributes. The term is used broadly in security, but its legal scope varies: laws and regulations may use different definitions, such as “personal data” under the GDPR or protected health information under HIPAA.
PII is a high-value target because unauthorized access or disclosure can enable identity fraud, targeted phishing, or privacy harm. It may be exposed through compromised applications, cloud storage, logs, endpoints, or third parties. Practitioners should inventory and classify it, collect and retain only what is needed, restrict access, and protect it with encryption or tokenization where appropriate. Monitoring and tested procedures for investigating exposure are important, while retention, deletion, and notification duties depend on the applicable jurisdiction and sector.
Oxford City Council revealed that attackers accessed data of individuals who worked on Council-administered elections between 2001 and 2022
Doughnut maker Krispy Kreme has revealed that sensitive financial and personal data of over 160,000 individuals has been impacted following a November 2024 cyber incident
U.S. doughnut chain Krispy Kreme confirmed that attackers stole the personal information of over 160,000 individuals in a November 2024 cyberattack. [...]
The company acknowledged that cybercriminals had taken sensitive information on more than 8 million users, including names, phone numbers, car registration numbers, addresses, and emails.
Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to target Canadian consumers with phishing scams and investment fraud. Some ads use AI-powered deepfake videos in an attempt to collect your personal information, while others drive traffic to phishing pages. [...]
Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to target Canadian consumers with phishing scams and investment fraud. Some ads use AI-powered deepfake videos in an attempt to collect your personal information, while others drive traffic to phishing pages. [...]
Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to target Canadian consumers with phishing scams and investment fraud. Some ads use AI-powered deepfake videos in an attempt to collect your personal information, while others drive traffic to phishing pages. [...]
Though its operations are running smoothly, the airline warned customers and employees to exercise caution when sharing personal information online.