Delta Air Lines Taps AI to Rewrite Rules of Ticket Pricing
AI Helps Delta Shift 20% of Ticket Pricing to Real-Time Automation by 2025Delta Air Lines is revolutionizing ticket pricing with AI, aiming to automate 20% of fares by 2025. Partnering with Fetcherr, the airline uses real-time data and machine learning for personalized pricing, raising revenue potential and privacy concerns.